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Fashion eCommerce website design

Fashion eCommerce website design that sells the look and the fit.

Fashion buyers decide in seconds and return what doesn't fit. We build Shopify and WooCommerce fashion stores with fast galleries, clear sizing and a checkout that doesn't get in the way.

Free Profit Leak Assessment. See where your fashion store loses sales.

Black, white and neutral t-shirts hanging on a clothing rail in a bright studio Leak · No fit guidance Leak · Flat product photos Fixed · Size help on page

Brands we've built and grown

Kalingo Beauty logoSamara Sports logoUpscale Kitchenware logoFlair Hair and Beauty logo

Where fashion stores lose sales

Great clothes. Leaky store.

Most fashion stores lose sales to slow galleries, size guessing and a checkout with too many steps.

Product page · mobile Example

Relaxed Cotton Tee

£28 · Model is 5ft 9in and wears M

XS S M L XL

Add to basket

Fixed · Fit guidance on the page

Slow galleries

Big photos crawl on phones. Shoppers swipe away.

Size guessing

No fit notes. Buyers order two sizes or none.

Variant chaos

Colours and sizes that don't match the photos. Doubt wins.

Long checkout

Too many fields and steps. Full carts get left.

What we build

Every page sells the look, the fit and the next step.

What goes into every fashion store we build.

SlowFast Loads fast

Speed

Fast photo galleries

Sharp images that load fast, with swipe and zoom on phones.

1 Add to cart

Fit

Fit notes that cut returns

Size guides and model sizes, so buyers pick right first time.

Variants

Colours that match the photos

Every colour shows its own photos, so what they see is what they get.

Shopify WooCommerce Products Page URLs Rankings Data, URLs and rankings carried over.

Checkout

A short, fast checkout

Fewer fields and express pay options, so carts turn into orders.

eco dog harness uk Your store

SEO

Found for style searches

Collection pages set up for the searches your buyers make.

Explore eCommerce SEO →
Best eco dog harness in the UK? Your store Top pick

AI search

Ready for AI shopping search

Clear product facts AI assistants can recommend.

Built for your products

Made for clothing, footwear and accessories brands.

We scope the build to your range, drops and seasons.

UK eCommerce web design costs → Our eCommerce web design service →

What your store gets

Fast galleries with swipe and zoom

Fit guides and model sizes

Colour-matched variant photos

Lookbooks and shop-the-look sections

Express checkout options

Product schema for Google

How we work

From first check to first order.

1

Find the leaks

We check your speed, product pages and checkout before we design anything.

2

Plan the pages

We map how your buyers move from first click to checkout, on phone first.

3

Design and build

We build fast, clean pages on Shopify or WooCommerce, with SEO set up.

4

Test and launch

We test checkout, speed and tracking, then go live without losing orders.

Proof, not promises

Real stores. Real numbers.

+ %

ROI in 30 days

UK pet accessories store

Moved from Shopify to a custom WooCommerce store in 10 days. Zero downtime. No more transaction fees.

Read the case study →
+ %

ROI in 30 days

UK cosmetics and beauty store

Migrated in 9 days with every ranking protected and faster mobile pages.

Read the case study →
%

Faster mobile pages

UK pet nutrition store

A custom WooCommerce build with £0 transaction fees and zero app subscriptions.

Read the case study →

Results vary by store, market and traffic. Every number links to the full story.

Founder-led

You deal with the person who owns the work.

Alphamax is led by Michael Nnaleche. We have audited close to 100 online stores. We know where stores lose money and what to fix first.

FAQ

Fashion store questions.

Can you help reduce returns?

We add fit guides, model sizes and colour-matched photos, which help buyers choose right.

Can I launch new drops myself?

Yes. You can add products and collections from the dashboard without a developer.

Can you move my store off Shopify?

Yes. We move products, customers and orders, with redirects for every URL.

Will my store work on phones?

Yes. We design for phones first.

Will my collections show up on Google?

We set up collection pages, schema and fast load times, so Google can rank them.

How long does a build take?

Most builds take 6 to 12 weeks. You get a firm timeline after discovery.

Find out what's costing your fashion store sales.

Start with a free Profit Leak Assessment. Then decide what to fix.

Find my store's leaks (free)