Product pages
Shade and size picking made easy
Clear swatches, sizes and bundles, so buyers choose with confidence.
Beauty eCommerce website design
Beauty eCommerce website design that turns browsers into buyers.
Beauty shoppers want to see the shade, the ingredients and the results before they buy. We build Shopify and WooCommerce beauty stores that answer those questions fast, on every phone.
Free Profit Leak Assessment. See what stops beauty shoppers buying.
Leak · No shade or skin-type help
Leak · Ingredients hard to find
Fixed · Reviews by skin type
Brands we've built and grown
Where beauty stores lose sales
Pretty store. Empty basket.
Most beauty stores look great and still leak sales. Shoppers can't find their shade, can't see what's inside, or give up at a slow checkout.
Product page · mobile
Hydrating Face Serum
Dry
Oily
Combination
Add to basket
Slow product photos
Big, heavy images make pages crawl on phones. Shoppers leave first.
Shade and size confusion
Messy variants make buyers guess. Guessing buyers bounce.
No ingredient answers
No ingredients, no how-to-use, no reviews. Doubt wins.
Weak repeat buying
No easy reorder or subscription. Loyal buyers drift to rivals.
What we build
Every page helps someone pick, trust and buy.
What goes into every beauty store we build.
Speed
Fast pages on every phone
Light images and clean code, so pages load while the buyer still cares.
Trust
Ingredients, reviews and how-to
Answers right on the page, so buyers stop doubting and start buying.
Repeat sales
Reorders and subscriptions
Refills, boxes and easy reorders that keep loyal buyers coming back.
SEO
Found for ingredient searches
Pages set up to rank for the shade, ingredient and skin-type searches buyers use.
Explore eCommerce SEO →AI search
Ready for AI shopping search
Clear product facts that ChatGPT and other assistants can read and recommend.
Built for your products
Made for skincare, cosmetics and haircare brands.
Whether you sell five serums or five hundred shades, we scope the build to what you sell now.
UK eCommerce web design costs → Our eCommerce web design service →What your store gets
Shade, size and bundle options on one page
Ingredient and how-to-use sections that build trust
Subscriptions and easy reorders for refills
Gift cards and seasonal bundles
Mobile-first checkout with Apple Pay and Google Pay
Product schema so Google can show your details
How we work
From first check to first order.
1
Find the leaks
We check your speed, product pages and checkout before we design anything.
2
Plan the pages
We map how your buyers move from first click to checkout, on phone first.
3
Design and build
We build fast, clean pages on Shopify or WooCommerce, with SEO set up.
4
Test and launch
We test checkout, speed and tracking, then go live without losing orders.
Proof, not promises
Real stores. Real numbers.
+
%
UK pet accessories store
Moved from Shopify to a custom WooCommerce store in 10 days. Zero downtime. No more transaction fees.
Read the case study →
+
%
UK cosmetics and beauty store
Migrated in 9 days with every ranking protected and faster mobile pages.
Read the case study →
%
UK pet nutrition store
A custom WooCommerce build with £0 transaction fees and zero app subscriptions.
Read the case study →Results vary by store, market and traffic. Every number links to the full story.
Founder-led
You deal with the person who owns the work.
Alphamax is led by Michael Nnaleche. We audit online stores for a living. We know where stores lose money and what to fix first.
FAQ
Beauty store questions.
Can I sell subscriptions and refills?
Yes. We set up subscriptions with pause and resume, so buyers can reorder without thinking.
Can buyers pick shades and sizes easily?
Yes. We build clear shade and size options, with the right photo for each choice.
Will my store work well on phones?
Yes. Most beauty shoppers buy on a phone, so we design for small screens first.
Can I run sales and bundles myself?
Yes. You get training on the dashboard, so you can add offers and bundles without a developer.
Will my products show up on Google?
We set up product schema, clean URLs and fast pages, so Google can read every product.
How long does a beauty store build take?
Most builds take 6 to 12 weeks, depending on products and features. You get a firm timeline after discovery.
Find out what's stopping beauty buyers checking out.
Start with a free Profit Leak Assessment. Then decide what to fix.